Purple Patch

Purple Patch is a cutting-edge ad tech firm founded in January 2020, specializing in real-time, full-stack development. The company is committed to enhancing the advertising landscape with its industry-leading, AI-powered bidder, achieving an impressive ~25ms end-to-end ad delivery system. With an emphasis on transparency and efficiency, Purple Patch consolidates campaign spend and performance through real-time reporting, making it an invaluable partner for media-buyers and media-sellers alike.

In March 2020, Purple Patch launched CreativesLab to harness technology in bringing imaginative ideas to life. Collaborating closely with brands and agencies, they deliver compelling experiences from planning to production. Their in-house Supply-Side Platform (SSP) provides extensive reach combined with precise targeting capabilities.

Utilizing innovative technologies like FluidTable© Datalake and advanced targeting methods, Purple Patch ensures brand safety and combats fraud effectively. Passionate about their craft, they consistently strive to exceed client expectations, delivering remarkable projects that elevate advertising campaigns to new heights.