Into The Gloss

Into The Gloss is a premier beauty platform founded by Emily Weiss in 2010, dedicated to exploring beauty through the authentic routines of inspiring women. Renowned for its insightful profiles such as "The Top Shelf," the site features interviews with celebrities like Jenna Lyons and Kim Kardashian, delving into their personal beauty philosophies and favorite products. Alongside articles rich in beauty tips, makeup tutorials, and product reviews, Into The Gloss serves as the editorial arm for Glossier, the modern beauty brand launched in 2014.

Glossier products are crafted based on direct feedback and recommendations from their vibrant community of readers and beauty enthusiasts. The site actively engages its audience by testing products, sharing insights on beauty trends, and fostering a conversation around what beauty truly means today. With a commitment to showcasing real stories and celebrating individual beauty approaches, Into The Gloss remains a trusted source for beauty lovers seeking knowledgeable guidance and inspiration