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@innovid.com
Innovid is an independent CTV advertising and measurement platform for the world's largest brands.
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Description
Innovid is a pioneering independent platform specializing in Connected TV (CTV) advertising and analytics for leading global brands. With a focus on enhancing the TV advertising landscape, Innovid seamlessly integrates ad serving, creative management, and robust advertising measurement into a single, agile platform. This empowers advertisers to continuously optimize their campaigns through dynamic creative personalization and comprehensive performance tracking.
Innovid's unique capabilities allow brands to leverage the latest insights from both TV and digital environments, driving more effective connections with audiences. Their innovative offerings include solutions for identity resolution, sell-side tools, and the exclusive Innovid Harmony feature that improves overall TV advertising effectiveness.
The platform has successfully collaborated with notable clients like CVS and United Airlines, demonstrating significant improvements in campaign effectiveness and engagement rates. As a thought leader in the industry, Innovid also provides extensive resources, including case studies and reports, to help brands navigate the evolving advertising ecosystem.
Brand industry
Business and Consumer Services
Marketing and Advertising