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@dexter.com.ar
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Description
Dexter is a prominent Argentine sporting goods retailer that has been on the forefront of athletic fashion and equipment since its inception in 1970. Originally starting as a single store, Dexter has grown exponentially, boasting over 70 branches nationwide by 1997. The brand is renowned for its diverse offerings across various sports categories, including running, football, basketball, rugby, and more, as well as specialized clothing and footwear for both men, women, and children. Collaborating with well-established brands like Nike, Adidas, and Reebok, Dexter ensures a comprehensive range of high-quality products.
In 2013, Dexter revamped its brand image and introduced a unique store concept focusing on discipline-based exhibitions. This innovation positioned Dexter as a leader in the multi-brand retail space. Committed to providing a premium shopping experience, Dexter emphasizes customer-centric service and an extensive online platform for convenience. With a mission to inspire and innovate in the world of sports and fashion, Dexter continues to support athletes and fitness enthusiasts in every facet of their lives.
Brand industry
E-commerce and Shopping